Burton is on their era's tour. 50 years, five decades, and a whole lot of history. In episode 2 of 50 Years of Snowboarding, we drop into the ’90s, when freestyle explodes, riders push the limits of what's possible, and snowboarding begins to find its own identity.
It's snowboarding's teenage rebellion. A decade defined by progression, creativity, and a growing culture that doesn't want to play by anyone else's rules. As corporations take notice and the industry grows, Burton stays independent, navigating the chaos by sticking to what got it here in the first place: listening to the riders.
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